Armagnac Ryst de Haut Parage c.1946 by Raymond Savignac | Iconic French Armagnac Advertising Poster

Armagnac Ryst – A Regal Raymond Savignac Advertising Poster

Celebrate the spirited elegance of French brandy advertising with Armagnac Ryst de Haut-Parage, a striking 1946 poster by renowned French graphic artist Raymond Savignac.

Created for Armagnac Ryst of Condom in the Gers region of southwestern France, the poster features a magnificent golden lion standing upright against a deep black background. With one paw, the animated heraldic figure raises a glowing glass of amber Armagnac toward a brilliant star, transforming a traditional emblem of nobility into a playful and memorable advertising character.

The lion carries a vivid red shield displaying three glasses of Armagnac above a smaller heraldic lion. Broad strokes of midnight blue provide subtle decorative movement behind the figure, while the radiant gold, red, orange, and white elements emerge dramatically from the surrounding darkness.

Savignac became celebrated for his witty visual concepts, simplified forms, and ability to communicate an advertising message through a single unforgettable character. This early work already demonstrates those qualities, combining heraldic tradition, humor, and modern graphic clarity to present Armagnac Ryst as a distinguished spirit worthy of celebration.

With its regal black, gold, red, blue, white, and amber palette, this vintage French poster makes an exceptional statement piece for home bars, lounges, restaurants, dining rooms, wine cellars, kitchens, studies, libraries, and sophisticated European-inspired interiors.

Why Collectors Love This Print

• Artwork by renowned French graphic artist Raymond Savignac
• Authentic 1946 French Armagnac advertising
• Created for Armagnac Ryst of Condom, Gers
• Magnificent golden heraldic lion
• Glowing glass of amber Armagnac
• Bold red shield with distinctive brand imagery
• Dramatic black background and jewel-like color
• Early example of Savignac’s character-driven design
• Strong connection to historic French brandy culture
• Ideal for bars, restaurants, wine cellars, and lounges

Available Print & Display Options

Available in multiple sizes and premium display formats, including:

• Fine Art Prints
• Framed Fine Art Prints
• Gallery-Wrapped Canvas
• Black Floater Frame Canvas
• White Floater Frame Canvas
• Brown Floater Frame Canvas
• Natural Floater Frame Canvas
• Metal Prints

Each reproduction is made to order using high-resolution printing designed to preserve the rich black background, brilliant golden lion, radiant amber glass, vivid red shield, midnight-blue accents, elegant typography, and distinctive personality of the historic original.

Artwork Details

Title: Armagnac Ryst de Haut-Parage

Artist: Raymond Savignac

Date: 1946

Advertiser: Armagnac Ryst

Location: Condom, Gers, France

Product: Armagnac Brandy

Genre: Vintage French Liquor Advertising Poster

Subject: Armagnac, Heraldry & French Brandy Culture

Period: 1940s / Postwar Era

Style: Mid-Century French Advertising Art

Primary Colors: Black, Gold, Red, Midnight Blue, White, Amber

Orientation: Vertical / Portrait

Disclaimer

This artwork is a Museum Grade Reproduction of a Historical advertising poster and is offered solely for its artistic, historical, decorative, and collectible value. Yesterday’s Posters is an independent seller of reproduction wall art and is not affiliated with or endorsed by the original advertiser or any current rights holder.